Valora Trade Switzerland distributes STORMS soft drinks in Switzerland

With immediate effect, Valora Trade Switzerland is taking over the distribution of natural lemonades and organic iced teas made by Storms and has successfully gained a new principal. Storms One and Storms nIce T are the first drinks in Europe to be sweetened with the natural, no-calorie Stevia extract.
“It’s a huge opportunity for us to be there right from the beginning at the launch of a new type of product”, says Michaela Schöni, Head of Principal Account Management at Valora Trade Switzerland. “This partnership will consolidate our market position and proves that Valora Trade can be innovative.”
Storms One, a sports drink in lemon and blackcurrant flavours, is available at k kiosk, Manor and Pistor from mid-February. Valora Trade Switzerland is also taking over the distribution of Storms’ organic iced tea, nice T. The Swiss company Storms develops and produces organic drinks containing Stevia, a plant originating in Paraguay from which a sweetener is obtained. The Stevia extract is 100% natural and up to 300 times sweeter than sugar, has no calories and does not cause caries.
“These drinks are a real innovation and completely new, they will really shake up the drinks and sugar market”, of this Michaela Schöni is sure.